Marketing
The main problem with the objectivity of marketing research results is that people evaluate, form their opinions and make decisions subconsciously, based on their personal experience and a large number of factors that they are not aware of.
Research of the subconscious with the help of Stimul Test makes it possible to quickly, economically and reliably find out the true attitude of people to what interests the marketer or the person himself.
Business marketing
Finding out the subconscious desires and preferences of buyers helps improve the consumer properties of goods and services.
Political marketing
Studying the objective desires and preferences of voters saves the budget and improves the quality of election campaigns.
Personal marketing
Examining your true desires, preferences, and behaviors protects you from making mistakes and helps you make the best decisions.
Advantages of StimulTest in marketing
Conducting research with stimuli in the form of texts or images.
Fast testing procedure remotely
Obtaining objective test results, rather than those subjectively reported by people.
Inability to deliberately or subconsciously distort test results.
Conducting repeated studies on the same tests without compromising the quality of the results. Comparative analysis of the research results of various people on selected topics or tests.
Identification of typical or specific features using Big Data technology.
Practical advantages of the system
Many years of experience in using the Stimul Test in marketing research has shown a reliability of more than 85%. Methods that are effective for marketing research in politics, business and private life have been created and practically tested.
Preferences of StimulTest for clients
● Test time is 20 – 30 minutes.
● No personal information required.
● Guaranteed confidentiality on an offline server.
In terms of the “time – price – accuracy” ratio, StimulTest is a leader in the field of objective assessment of information reliability.
Examples of effective application Дизайн ресторана - Restaurant design
Restaurant design
Updating the design of the restaurant, which, according to the results of the study, was liked most by its regular visitors.
Image of the political party
Identification of voters' attitudes towards the leaders and attributes of a political party during the election campaign.
Car model
Search for the brand, model, color and technical characteristics that are most suitable for the future car owner.